Lou grew up in a house of hair. Her mother did hair which eventually prompted Lou to realize it was her dream as well. As Lou became a young adult, she decided she wanted to have her own business. At that time, there weren’t many big budget weddings where people were paying a ton to hire on location hair and makeup services. She wondered to herself, would people pay ME to do that?
Lou moved to Richmond in 1990 and discovered a local wedding show called The Wedding Party. It was basically a show where vendors came and advertised their services. She was eventually asked to co-host as a guest, and that’s what really got me started in this business. Lou has always had a passion for hair styling and makeup and discovered that bridal was the perfect avenue to pursue those.
Lou adores her brides! Her favorite part about this job is being with the bride through the entire process. She loves that she gets to become a part of her brides fairytale story, building and often continuing relationships with them.
Lou has been hailed as the pioneer of this business, there was NO other company or person who did what she did all those years ago. From Milwaukee, to Chicago, to New York, Lou has trained, taught and worked with other artists and celebrities and has really established herself as one of the best!